The guide was written in late 2016. The purpose was to define all the basic elements on Azure.cn, – such as logo, fonts, colors, structure, grid and icons.

Logo

Typography

Color

Structure

Grid

Responsive

Icons and client logos

Topology

Illustration in guide

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Besides the guidelines, a visual element library was also built since a lot of elements were reused. It is convenient for designers to keep consistency, share resources and improve productivity. Below was the IA proposal for the library.