The brochure was designed for a brand consulting company called Labbrand in 2011. Marketing reports about brands or industries are delivered periodically for their customers.

The visual elements and variation in the brochure are based on the company’s new VI. Visual extension elements could be applied which include changeable point and line to plane, along with 3 main colors and 2 secondary colors.

Idea

The problem was how to combine the content and brand names with the VI elements. The characters in the brand names are seen as points, the entire brand names as lines.  The lines, then, were used to build the points. Big points appear as facets.  In that manner, the relationships between the various content can be seen.